How to Nail Product Positioning

“Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.” Michael Porter Recently, I read the book ‘Obviously Awesome’ by April Dunford. April is an executive consultant…

Continue Reading How to Nail Product Positioning
The Return of QR Codes
Amazon GO requires you to scan a QR Code before entering the store.

The Return of QR Codes

QR Codes are making a comeback. Actually, they've always been here, just in a different form. Find out how this technology is transforming business processes globally.

Continue Reading The Return of QR Codes